Branding, Creative Direction, Design, Squarespace, Photography
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Walden Floral LA is an established floral company based in Culver City, who specialize in weddings and events. Elegant, contemporary, and a touch whimsical are the themes. I thought it was fitting for the branding to be classic, with a bold, contemporary undertone. To feel at home and command attention on any occasion, any time. The photography was inspired by Caravaggio; dark, moody, gorgeous. I want the customer to feel like they are buying more than flowers. I want the customer to feel like they are buying living art.